Assess your online image. What do clients see?
When we meet someone new it’s common now to Google them to see what we can find out. It’s no different with potential clients who are thinking about using your firm. Have you Googled yourself lately to see what they see?
Merrilyn Astin Tarlton, writing in the Attorney at Work blog, has some great tips to help you Assess Your Online Image.
You want clients to find your papers, speaking engagements, and newspaper stories. You might not want them to find the Facebook pictures of you doing a keg stand at your friend’s bachelor party. Ms. Tarlton has checklist to help you clean up your profile, with tips such as making sure your information is up to date and fixing your social media settings to ensure your private life stays private.